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From His Parent’s Basement to a $25M Valuation: The Inspiring Journey of David Park and Jenni AI

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What if we tell you that this 28-year-old young developer, David Park, went from fighting cancer to finding JenniAI, an AI-based writing tool for business agencies and students? 

In the world of startups, few stories are as compelling as that of David Park. From working tirelessly in his childhood bedroom to building an AI-powered business worth $25M, his journey is one of resilience, grit, and sheer determination. 

Over the course of a decade filled with failures, Park remained steadfast in his dream, proving that success often comes to those who refuse to give up. We will dive into David’s story and discuss how he built an AI startup that makes a splendid $8M in yearly revenue and helps businesses all over the world create better content. 

The Early Years: A Visionary in the Making

David Park grew up in an entrepreneurial household, which planted the seeds of ambition in him at an early age. Though his family was not financially well-off, he harbored dreams of building something extraordinary. 

“when I was in seventh grade I thought you know man it'd be so cool if like if I'm a founder and it'd be so cool if I can build stuff” quoted David in an interview

At just 16 years old, he launched his first venture, which was a clothing brand. Predictably, it failed, but the experience deepened his hunger for success.

Encouraged by his parents, Park pursued higher education with $20,000 in financial support from them. They hoped he would follow a stable career path as a doctor or lawyer. 

(David Park’s family - his childhood picture) Source: YouTube/Starter Story

However, he struggled to find his place in academia and felt that he didn’t “fit in,” feeling out of place among his peers. This led him to question his direction and ultimately realize that his destiny lay in entrepreneurship.

Taking the Leap: Dropping Out to Build Something Big

Like all success stories, this one also had a moment of risk and faith. Park made a bold decision to leave college and focus on launching a startup. Along the way, he met Henry, a fellow entrepreneur who shared his enthusiasm for artificial intelligence. 

Source: YouTube/Starter Story

The two spent years experimenting with different business ideas, facing failure after failure. Their persistence, however, eventually led them to a game-changing discovery.

During the early days of AI-driven content creation, they stumbled upon GPT-2 and were fascinated by its capabilities. They recognized the potential for AI in automating and enhancing writing tasks, an idea that became the foundation of Jenny, an AI-powered writing assistant designed to help students and professionals craft high-quality content.

The Grind: Relentless Effort Against the Odds

With Henry handling product development, Park took on the monumental task of selling Jenny to potential customers. He cold-called agencies for hours each day, often receiving rejection after rejection.

From his bedroom at his parents’ house, he pitched his idea tirelessly, with his mother listening to his relentless sales attempts from morning to night.

Source: YouTube/Starter Story

This is best described in David’s words:

“the most humilating thing was I had to ask my mom for her card if I wanted to get Chipotle cuz I just had like no money I was a real loser but my parents were so kind to me like they never made me feel like a loser”

Despite countless setbacks, Park remained determined. His parents, while concerned, remained incredibly supportive, ensuring he had food on the table even when he had to borrow money just to afford a meal. Their belief in him gave him the strength to keep pushing forward.

The Turning Point: A Series of Fortunate Events

By 2020, GPT-3 had been released, generating immense interest in AI-powered tools. Jenny began gaining traction, but growth plateaued at $2,000 in monthly recurring revenue (MRR). Park realized the missing link wasn’t for selling harder but for understanding users more deeply. 

He shifted focus to customer feedback, asking probing questions like: “What do you dislike about Jenny? How does it fit into your workflow?”

After winning over investors at a Korean startup competition, he received a $250,000 offer. However, a romantic distraction caused him to miss important paperwork and arrive late to the final meeting, resulting in the investor pulling out.

Source: Medium

This newfound approach allowed Jenny to evolve into a more user-friendly product. However, Park was running out of time and resources. Then, an unexpected break came when he agreed to speak on a small podcast about his startup journey. 

A prominent investor, who had previously backed Uber happened to listen in and later reached out with a $100,000 investment.

With these funds, Park and Henry relocated to Malaysia to significantly lower their expenses, giving them additional time to refine their product. It was an isolating yet transformative period that allowed them to fully dedicate themselves to scaling Jenny.

The Power of Viral Moments

Park’s journey took another unexpected turn when investor Zay Khan shared Jenny in a viral X (then Twitter) thread. Practically overnight, Jenny’s growth skyrocketed, jumping from 2,000 to 10,000 MRR in just a month.

Recognizing the potential of viral marketing, Park and his team expanded their social media presence, leveraging TikTok and Instagram to amplify their reach. Within months, Jenny AI had grown into a company generating nearly $1 million in annual revenue.

Source: Medium/TikTok

Battling Cancer and Leveraging It

Imagine, while everything seems to be falling into place, Park gets diagnosed with cancer. It was a devastating blow! On one hand, his company was thriving; on the other, he was fighting for his health. 

The surgery experience was surreal, made even more remarkable by a Bible verse he saw on the hospital ceiling, the very same verse his mother had intended to share with him before his operation. It was a moment of profound significance that gave him strength.

During his recovery, Park realized that Jenny was overly dependent on him. Without his direct involvement, growth had slowed. This led him to consider selling the company. 

However, deep down, he felt that the journey wasn’t over yet. Instead, he focused on building a team and creating sustainable marketing strategies to ensure Jenny could thrive without his constant oversight.

Scaling to a $25M Valuation

With a renewed vision, Park restructured the company, hiring specialists to drive growth. He reinvested strategically in influencer collaborations, multi-platform content syndication, and performance-based marketing. 

These calculated efforts rapidly scaled Jenny’s valuation to between $10 million and $30 million in just six months.

Park attributes his success to one core principle: persistence. Nearly a decade of failures and rejections did not deter him; instead, they strengthened his resolve. 

Moreover, the company leveraged short-form content, influencer marketing, and SEO as their primary tools for marketing and scaled the startup. David’s X is full of hacks on how they used these tools. 

He firmly believes that entrepreneurs must be prepared to give their all, understanding that even with tireless effort, success is never guaranteed. However, for those who persevere, the rewards can be transformative.

Final Thoughts

There are so many moving parts in an entrepreneur’s character and life that lead him to success. While David had hard luck figuring out his entrepreneurial journey, raising an investment, and getting cancer, he had a solid foundation of positive self-esteem that his supportive parents and environment nurtured. 

We believe that contributed hugely to how secure he was as a decision-maker, which is why he took cancer as an opportunity to build a better team and reduce the company’s dependency on himself. 

Park is definitely a talented entrepreneur and was extremely persistent in his pursuit, but he also had the right people by his side, whether it was his parents or his co-founder or his investor. 

When it comes to Jenni AI, the founders implemented continuous iteration based on user feedback, which has helped it evolve into a valuable product. Harnessing the power of social media and influencer marketing was another game-changer that we must acknowledge.

Finally, what we always say at Founderoo is that scaling requires a sustainable model that can function without sole reliance on the founder. From chance encounters on flights to unexpected podcast exposure, opportunities often emerge in surprising ways. 

Business is, no doubt, risky, and these uncontrollable factors play a huge role, but as humans, all we can do is try and persist, just like  David Park did, without compromising his self-worth in rejection or without losing hope while fighting cancer. 

Hope you found this article inspiring. Thank you for reading. 

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